24/7 AI-powered coaching, resilience-building, and care navigation for your whole team — for less than a cup of coffee per employee, per month.
"When you have 100 people on the team and a few of them are mentally somewhere else, you feel it. Every customer interaction, every deadline, every handoff."
— Eric Kidd, Owner · Kiddofy, 106 employees
Showing up but mentally checked out costs U.S. businesses 10× more than sick days. Your team can't afford either.
At a 15-person company, losing even one experienced employee can cost $30K–$50K in recruiting, onboarding, and lost productivity.
The average EAP utilization rate is under 6%. People don't want to call a 1-800 number. They want help on their terms, in the moment.
Review season. January goal-setting. The first week back from leave. These are the moments that shape whether people thrive — or start quietly quitting.
GritBot combines AI coaching, human care navigation, and smart life-moment nudges — so your team builds the mental muscle to handle whatever work throws at them.
Conversational AI that helps employees navigate stress, set goals, prep for hard conversations, and build grit — at 2pm or 2am.
Match with a certified human coach for 1:1 sessions. Productivity, career, stress resilience, leadership — whatever your employees need to level up.
When coaching isn't enough, a Care Navigator helps connect employees to the right mental health professional — quietly, quickly, without HR in the loop.
New members have a quick AI conversation — text or voice — about what's going on in their work and life. GritBot learns what they need and sets a baseline.
Based on goals and preferences, members are matched with a human coach from GritBot's network — filtered by specialty, style, and identity fit if desired.
Daily AI check-ins, seasonal coaching suggestions, and a care navigator on standby. Help that shows up before the wheels fall off.
Instead of waiting for a crisis, GritBot anticipates the high-pressure moments in the work calendar and nudges employees toward support before things get hard.
"You set ambitious targets for this year. Book a session to build the habits that'll actually get you there — not just through January."
📅 Goal-setting coaching"Reviews are next month. Whether you're giving feedback or receiving it, a coach can help you walk in prepared — not reactive."
💬 Review prep coaching"We're halfway through the year. Still on track? Let's talk about what's working, what isn't, and how to finish strong."
🔄 Mid-year reset"Q4 is when burnout peaks and motivation dips. This is the best time to work with a coach on finishing the year the way you want to be remembered."
🏁 Year-end coachingGritBot is designed for small businesses — you only pay for what you have. Pricing scales with your headcount.
All plans include a 60-day money-back guarantee. Available through Gusto benefits.
We had a talented person quietly burning out and I had no idea until she gave notice. Two months later we added GritBot. I sleep better knowing there's something catching people before I even notice the signs.
I used to dread review season because half my team would be anxious for two weeks. This year it was different — several people mentioned they'd worked with GritBot to prep. The conversations were so much better.
We're an agency. Everyone is always "fine" until they suddenly aren't. GritBot gives my people a place to process without it becoming an HR situation. It's changed the culture in ways I can't fully measure but absolutely feel.
Add GritBot during benefits enrollment in minutes. Already on Gusto? It takes about 90 seconds.
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